What is it?
Monitoring and analysis of interaction and conversation platforms (Facebook, Instagram, Twitter, blogs, etc).
Why is it important?
- Helps you to find mentions and comments (positive o negative) related to your brand.
- Improves community interaction.
- Up to date with trends.
- Follow-up to the competition.
- Anticipate crisis.
- Identify influencers and potential clients.
How do we do it?
- Define the best social listening-tool for you.
- Set keywords, themes and platforms.
- Organize information per category.
- Analyze and make decisions.
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